Wednesday 26 November 2014

Enrique's Text on Subliminal Advertising



The subliminal advertising


There are several forms of subliminal advertising. The most well known type involves hidden images, like paintings of Joe Camel where the background and his cigarette's smoke trail form the word "sex."


Similarly, you have instances of the "Fight Club" variety, where very brief glimpses of images are edited into a moving picture (movies, TV, etc.).
Perhaps the least known of (yet most often used these days) is an appeal to your "reptilian brain," or basal ganglia, the part of your 'noggin' responsible for various instinctive emotional responses (fight or flight).

This is commonly used by mainstream news media outlets such as Fox News and CNN. It could be exemplify by regular attempts to cause fear or anger through "Amber Alerts," "Terror Watch," "Financial Crisis" and the like. This is done in part to drive up sales from advertisers pushing goods/services intended to soothe you.

Think: news-blah-blah-FEAR-FEAR-FEAR (commercial break) "take [insert drug here] to give you a good night's rest."





Questions

1. True or false


a) Hiding images is not a method of subliminal advertising.


b) The fight club ain't a system of subliminal advertising.



2. Open questions

a) Who use the reptilian brain mode?


b) What types of examples that are used in the reptilian brain?




3. Synonyms

a) Common (paragraph 2):

b) Unseen (paragraph 1):

c) Adman (paragraph 3):

d) Represent (paragraph 3): 


Sunday 9 November 2014

Edu's text on Ebola

Ebola

The Ebola virus is a serious infectious disease that affects humans and other mammals . This name comes from the Ebola River, where it was first identified in 1976 during an epidemic with high mortality.

Until 2014 Ebola outbreaks had only affected specific regions of Africa. In this year , infections have occurred in other continents such as Europe or America . Since 1976 (the first documented human case identified) until 2013, the World Health Organization reported 1,716 cases.

Currently there is no vaccine for this disease, but are developing several lines of research.

The first documented outbreak of Ebola occurred in 1976 where 3418 cases and 2830 deaths with a case fatality rate of 18% was detected. The scientifics think that possibly the fruit bats are the mammals that transmit Ebola virus in Africa.

This virus is transmitted only through direct contact with fluids from infected mammals body. The virus is transmitted by direct contact with infected body fluids as blood, saliva or sweat.

Some symptoms that occur when you have the Ebola are fever, headache, red eyes, muscle aches, and vomiting, diarrrea, and internal and external bleeding.
This virus is very dangerous so ...
Be careful!





Questions:

1.True or false:
A.Before this year, Ebola had only affected Africa, not other continents:

B.Nowadays,there is a vaccine for this disease:


2.Open questions:
A.What do the scintifics think about the Ebola origins?


B.How do we transmit Ebola?


3.Synonyms:
A. Illness (Parragraph 1):
B. Happened (Parragraph 4): 
C.Percentage (Parragraph 4): 

D.From (Parragraph 2): 

Monday 3 November 2014

Ana's text on Shailene Woodley

Shailene Woodley



Shailene Diann Woodley (born November 15, 1991) is an American actress. Her first roles included Amy Juergens in The Secret Life of the American Teenager and of Felicity Merriman in the 2005 film Felicity: An American Girl Adventure.


Shaileene's breakthrough was The Descendants. Her performance as Alexandra King received praise from critics and award recognition, including the Independent Spirit Award for Best Supporting Female and a nomination for the Golden Globe Award for Best Supporting Actress - Motion Picture.


Beginning in 2014, Woodley came to international prominence for her portrayal as the leading heroine, Beatrice "Tris" Prior, in The Divergent Series, based on the best-selling series of novels by author Veronica Roth, and Hazel Grace Lancaster in The Fault in Our Stars, based on the novel of the same name by John Green.

Year
Title
Role
Notes
2011
The Descendants
Alexandra "Alex" King

2013
The Spectacular Now
Aimee Finecky

2014
White Bird in a Blizzard
Katrina "Kat" Connor

2014
Divergent
Beatrice "Tris" Prior

2014
The Fault in Our Stars
Hazel Grace Lancaster

2015
The Divergent Series: Insurgent
Beatrice "Tris" Prior
Post-production



QUESTIONS

      1. True or false.
       a)   Shailene’s first film was Divergent.

b) She played Hazel’s role in The Fault In Our Stars.


      2. Open questions.
       a)   How many awards has she won?

b) In which films has she participated?

3)  Synonyms.
achievement: (paragraph 2) 

public attention: (paragraph 3) 

prize: (paragraph 2) 

starring: (paragraph 3)